“How we show up and with the product that we bring, should be of the highest quality.” – Cam Petty Palmer

Why is the verbiage you use with your clients so vital? Your verbiage matters just as much as the way you treat your clients.

Let’s repeat that: Your verbiage matters as much as the way you treat your clients. This statement is monumental to the success of your business and is what will create your “raving fan” following from your previous clients. We talk about the “80/20” rule around the office quite a bit. If you haven’t heard of it before, it states that you should be getting 80% of your business, from 20% of your clientele. Going the extra mile to help your client, as opposed to what we like to call the “drop off and peace out” attitude, creates an experience with your client where we’re able to prove not only our expertise but our genuine passion for what we do. This is the difference between delivery and installation.

 

The way you speak to your clients speaks volumes to who you are as a business, as a team, and as a person.

We are not Amazon. Yes, we all love Amazon. We love that they are efficient. We love that they are reliable. Many rental companies are, too – but we want to exceed our client’s expectations, not just meet them. Every time we show up, it’s imperative that our service, our product, and our brand is carried through and consistent. We want our service to be of the highest quality for each and every order, whether that be an installation of one table or three lounges. We don’t want to be known as the rental company that dropped off their order and were never to be found again. We want to be helpful and diligent, and we want to serve.  

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